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Facebook Focuses on Growing Its Mobile Business in 10 Different Ways
Posted by IT News Highlights
Posted on 9:14 AM
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Facebook's mobile business is on a tear. The company revealed recently that now the majority of its users access their News Feed and other important social elements from their mobile devices. Meanwhile, an increasingly large chunk of its business comes from mobile devices. That has resulted in Facebook focusing more of its efforts in mobile and not spending as much time thinking about the ways it can improve its Web-based option. It's a seismic shift that has delivered to Facebook stronger earnings and boosted its appeal to shareholders. Now, Facebook is eyeing the possibility of getting into mobile payment processing with a new platform that will allow users to make payments without inputting billing credentials. Facebook will do that by using the credit card information it already has on file for its users. It's just the latest push to expand its mobile dominance and could be another important way for the social network to grow its mobile business. In fact, growing its mobile business is what Facebook cares most about right now. This slide show examines the many ways in which Facebook is growing its mobile operation.
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